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@media(max-width:1250px){#primary-navigation{gap:17px}.wordmark{font-size:20px}.header-inner{gap:24px}.hero-art{height:570px;top:35px;right:-3%}.home-hero{min-height:670px}.intro-bottom{padding-left:20%;gap:40px}.publishing-overview{gap:60px}.book-title-panel{min-height:440px}.home-book .book-title-panel{min-height:320px}.book-feature{gap:50px}.book-copy{padding:0}.contact-grid{gap:28px}.contact-grid .section-heading{font-size:29px}.footer-grid{gap:30px}.footer-brand .wordmark{font-size:22px}}
@media(max-width:1100px){.header-inner{min-height:78px}.wordmark{font-size:24px}.menu-toggle{display:flex;align-items:center;gap:20px;border:0;background:transparent;color:inherit;cursor:pointer;font-size:12px;padding:12px 0 12px 20px}.menu-toggle span{font-size:18px}#primary-navigation{display:none;position:absolute;top:100%;left:0;right:0;background:var(--paper);border-bottom:1px solid var(--line);padding:20px 5% 35px;box-shadow:0 20px 35px #00000014;max-height:calc(100dvh - 78px);overflow:auto}.menu-open #primary-navigation{display:grid;grid-template-columns:1fr 1fr;gap:0 30px}#primary-navigation>a{font-size:20px;padding:20px 0;border-bottom:1px solid var(--line)}#primary-navigation>.nav-contact{border-left:none;padding-left:0;margin-left:0}.popvault-page #primary-navigation{background:#030610;border-color:#ffffff25}.popvault-page #primary-navigation>a{border-color:#ffffff25}.hero-art{width:59%;top:40px}.hero-copy{width:64%}.hero-copy h1{font-size:106px}.publishing-overview{gap:45px}.publishing-overview h2{font-size:70px}.home-book .book-title-panel{min-height:300px;padding:20px}.home-book .book-meta{font-size:6px}.home-book .book-title{font-size:34px}.home-book-grid{gap:20px}.home-book h3{font-size:20px}.home-technology{gap:60px}.founder-layout{gap:45px}.split-editorial{gap:55px}.numbered-list li{gap:40px}.contact-grid{grid-template-columns:1fr}.contact-grid>div{display:grid;grid-template-columns:1fr 1fr;gap:20px 45px;border-bottom:1px solid var(--line);padding-bottom:35px}.contact-grid>div:last-child{border:0;padding-bottom:0}.contact-grid .eyebrow{grid-column:1/-1;margin:0}.contact-grid p:not(.eyebrow){margin-top:0}.contact-grid .inquiry-link{grid-column:2;margin:0}.footer-grid{grid-template-columns:1.4fr 1fr 1fr}.footer-connect{grid-column:2/-1;display:flex;gap:20px;align-items:center;flex-wrap:wrap}.footer-connect h2{width:100%;margin-bottom:0}.footer-grid>div.footer-connect>a{margin:0}.footer-brand .wordmark{font-size:21px}}
@media(max-width:750px){.container,.header-inner{width:89%}.header-inner{min-height:73px}.wordmark{font-size:21px}.home-hero{min-height:810px;padding-top:55px;display:block;padding-bottom:80px}.hero-copy{width:100%}.hero-copy h1{font-size:92px;line-height:.94;max-width:600px}.hero-copy .eyebrow{margin-bottom:24px}.hero-intro{font-size:17px;margin:25px 0 20px}.hero-art{right:-5%;width:76%;height:410px;top:380px;opacity:.95}.hero-baseline{bottom:0;font-size:7px;letter-spacing:.07em;padding:18px 0}.hero-baseline span:last-child{display:none}.home-intro{padding-block:70px}.home-intro h2{font-size:36px}.intro-bottom{display:block;margin-top:28px;padding-left:0}.intro-bottom p{font-size:15px}.intro-bottom .text-link{margin-top:24px}.home-publishing{padding-block:65px}.publishing-overview{grid-template-columns:1fr;gap:30px}.publishing-overview h2{font-size:68px}.publishing-summary{padding:0;max-width:none}.large-copy{font-size:23px}.publishing-summary>p:not(.large-copy){font-size:15px}.service-index{margin-top:30px}.home-books{padding-block:70px}.section-top{display:block;margin-bottom:30px}.section-top .text-link{margin-top:24px}.section-heading{font-size:38px}.home-book-grid{grid-template-columns:1fr;gap:45px}.home-book .book-title-panel{min-height:390px;padding:28px}.home-book .book-title{font-size:54px}.home-book .book-meta{font-size:8px}.home-book h3{font-size:27px}.home-book>p{font-size:14px}.home-book-label{margin-top:18px}.home-vault,.home-vault-content{min-height:780px}.home-vault-content{padding-top:65px;padding-bottom:140px}.home-vault-logo{width:180px}.home-vault h2{font-size:68px}.home-vault-art{object-position:60% center}.home-vault-shade{background:linear-gradient(90deg,#030610d9,#03061070),linear-gradient(0deg,#030610,transparent)}.home-vault-content>p:not(.eyebrow){font-size:16px}.vault-bottom{flex-direction:column;font-size:7px;gap:14px;line-height:1.6}.home-technology{grid-template-columns:1fr;gap:20px;padding-block:70px}.home-technology h2{font-size:70px}.technology-copy{padding-top:20px}.essa-wordmark{font-size:44px;padding-bottom:20px}.technology-copy p{font-size:16px}.home-founder{padding-block:65px}.founder-layout{grid-template-columns:1fr;gap:15px}.founder-layout h2{font-size:44px}.founder-layout p:not(.eyebrow){font-size:15px}.page-intro{padding-block:60px}.display-title{font-size:66px;letter-spacing:-.06em}.page-intro .lead{font-size:19px;margin-top:30px}.editorial-section{padding-block:55px}.split-editorial{grid-template-columns:1fr;gap:30px}.text-column{padding:0}.text-column p,.split-editorial>div:last-child>p{font-size:16px}.numbered-list{margin-top:35px}.numbered-list li{display:block;padding:28px 0 28px 40px}.numbered-list li:before{top:33px;font-size:10px}.numbered-list h3{font-size:28px;margin-bottom:16px}.numbered-list p{font-size:14px}.numbered-list .text-link{margin-top:20px}.contact-grid>div{display:block}.contact-grid .eyebrow{margin-bottom:20px}.contact-grid .section-heading{font-size:36px}.contact-grid p:not(.eyebrow){margin-top:22px}.contact-grid .inquiry-link{margin-top:20px;font-size:13px}.contact-grid{gap:40px}.publishing-page .page-intro:after{font-size:240px}.essaprime-page .page-intro:after{font-size:300px;top:45px;right:0}.film-page .display-title{font-size:61px}.film-page figure{display:block}.film-page figure img{width:100%;max-width:500px}.film-page figcaption{margin-top:18px}.about-page .page-intro{background:none;padding-right:0}.book-lineup{padding-top:50px}.book-feature{grid-template-columns:1fr;gap:30px;margin-bottom:45px;padding-bottom:45px}.book-feature:nth-child(even) .book-title-panel{order:0}.book-title-panel{min-height:420px;padding:30px}.book-title{font-size:52px}.book-copy h2{font-size:42px}.book-copy p:not(.eyebrow):not(.status){font-size:15px}.book-detail-page .book-feature{margin-top:50px}.book-millions-page .display-title{font-size:52px}.site-footer{padding-block:60px 25px}.footer-opening{padding-bottom:45px}.footer-opening>a{font-size:64px;gap:13px}.footer-opening>a>span{font-size:40px}.footer-grid{grid-template-columns:1fr 1fr;gap:35px;padding-block:40px}.footer-brand{grid-column:1/-1}.footer-brand .wordmark{font-size:26px}.footer-connect{grid-column:1/-1}.footer-grid>div.footer-connect>a{font-size:11px}.footer-bottom{font-size:8px;flex-direction:column;gap:8px}.popvault-page .footer-opening>a{font-size:58px}}
@media(max-width:380px){.hero-copy h1{font-size:80px}.hero-art{top:370px;width:87%;height:390px}.home-hero{min-height:780px}.display-title{font-size:58px}.wordmark{font-size:19px}.menu-toggle{gap:10px;font-size:10px}.book-title{font-size:46px}.home-book .book-title{font-size:47px}.home-vault h2{font-size:59px}.footer-opening>a{font-size:54px}.home-book .book-meta{font-size:7px}.eyebrow{font-size:9px}}
.home-hero{background:var(--paper)}
#primary-navigation>a{font-size:12px}
@media(max-width:1100px){#primary-navigation>a{font-size:20px}}
@media(max-width:750px){.hero-copy h1{font-size:76px}.hero-art{top:425px;right:0;width:88%;height:auto;aspect-ratio:1.04}.hero-art img{transform:none}.home-hero{min-height:820px}.about-page .display-title{font-size:clamp(46px,14vw,60px)}}
@media(max-width:380px){.hero-copy h1{font-size:71px}.hero-art{top:420px}.home-hero{min-height:805px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{animation:none!important;transition:none!important}}

@media(min-width:1101px) and (max-width:1380px){.header-inner{width:94%;gap:18px}#primary-navigation{gap:14px}#primary-navigation>a{font-size:11px}#primary-navigation>.nav-contact{padding-left:14px;margin-left:0}}

/* Original film and campaign players. */
.video-player{position:relative;width:100%;aspect-ratio:16/9;background:#101210;overflow:hidden}.video-player iframe{position:absolute;inset:0;border:0;width:100%;height:100%}.video-fallback{display:inline-block;margin-top:14px;font-size:12px;text-decoration:underline;text-underline-offset:4px}.video-caption{font-size:14px;color:var(--muted);margin-top:18px}.home-motion{background:#171d1b;color:var(--paper);padding:90px 0}.motion-layout{display:grid;grid-template-columns:.7fr 1.3fr;gap:70px;align-items:center}.home-motion .eyebrow{color:#c5d5ff}.home-motion h2{font-size:clamp(44px,5vw,76px)}.home-motion p:not(.eyebrow){max-width:360px;margin:28px 0;color:#d1d5ce}.home-motion .video-fallback{color:#d1d5ce}.campaign-credit{font-size:13px;color:var(--muted);line-height:1.6}.campaign-feature .section-top,.film-page .section-top{margin-bottom:36px}.advertising-page .display-title{max-width:1100px}
@media(max-width:900px){.motion-layout{grid-template-columns:1fr;gap:36px}.home-motion{padding:60px 0}.home-motion p:not(.eyebrow){max-width:550px}}@media(max-width:750px){.campaign-feature .section-top,.film-page .section-top{align-items:start;gap:22px}.campaign-credit{font-size:12px}.advertising-page .display-title{font-size:clamp(42px,12vw,66px)}}

/* October 28: proposed headline and external shops showcase. */
.hero-copy h1{font-size:clamp(56px,6.3vw,96px);max-width:780px;line-height:1.02}.home-shops{padding-block:95px;border-top:1px solid var(--line)}.home-shops>p:not(.eyebrow){max-width:600px;margin:26px 0;font-size:18px}.shops-page .page-intro{padding-bottom:65px}.shops-page .display-title{font-size:clamp(52px,6.6vw,100px)}.shops-page .page-intro .text-link{margin-top:30px}.shop-introduction{padding-block:55px;border-bottom:1px solid var(--line)}.shop-introduction>p:not(.eyebrow){max-width:780px;font-size:18px}.shop-launch-note{color:var(--muted)}.shop-destinations{display:flex;flex-wrap:wrap;gap:15px;margin-top:30px}.shop-collection{display:grid;grid-template-columns:1.1fr 1fr;gap:85px;align-items:center;padding-block:80px;border-bottom:1px solid var(--line)}.shop-collection:last-child{border:0}.shop-collection:nth-child(even) .shop-collection-art{order:2}.shop-collection-art img{width:100%;aspect-ratio:1;object-fit:cover}.shop-collection-art figcaption{font-size:11px;color:var(--muted);margin-top:12px}.shop-collection-copy h2{font-size:clamp(40px,4.8vw,70px);line-height:1.04}.shop-collection-copy>p:not(.eyebrow):not(.status){font-size:18px;margin-block:25px;max-width:500px}.shop-collection-type{aspect-ratio:1;background:#242b23;color:#eff4e4;display:flex;align-items:center;padding:35px}.shop-collection-type span{font-size:clamp(40px,5.5vw,78px);font-weight:700;line-height:.95;letter-spacing:-.06em}.shop-collection-type em{display:block;font-size:32px;margin-top:30px;color:#d0e1b5}.shop-product{border-top:1px solid var(--line);padding-top:30px;margin-top:30px}.shop-product img{width:100%;max-width:350px;margin-bottom:20px}.shop-product h3{font-size:28px}.shop-product p{margin-block:15px}.shop-disclosure,.shop-seller{font-size:13px}.secret-reveal{max-width:1000px;padding-block:85px}.secret-reveal h1{font-size:clamp(70px,12vw,170px);line-height:.95}.secret-reveal h1 em{color:var(--blue)}.secret-punchline{font-size:26px;margin:30px 0 45px}.secret-letter{max-width:650px;font-size:20px}.secret-signoff{font-family:var(--serif);font-style:italic;font-size:30px}.secret-status{padding:25px;border:1px solid var(--line);margin:45px 0 25px;max-width:650px}.secret-status p{font-size:15px;margin-top:10px}.secret-page .site-footer{margin-top:35px}
@media(min-width:1101px) and (max-width:1380px){#primary-navigation{gap:11px}#primary-navigation>a{font-size:10px}}
@media(max-width:750px){.hero-copy h1{font-size:clamp(44px,11.5vw,80px);max-width:100%}.hero-art{top:375px}.home-hero{min-height:780px}.home-shops{padding-block:60px}.home-shops>p:not(.eyebrow){font-size:16px}.shop-collection{grid-template-columns:1fr;gap:30px;padding-block:50px}.shop-collection:nth-child(even) .shop-collection-art{order:0}.shop-collection-copy h2{font-size:43px}.shop-collection-copy>p:not(.eyebrow):not(.status){font-size:16px}.shop-collection-type span{font-size:clamp(34px,11.5vw,60px)}.shop-collection-type em{font-size:30px}.shop-introduction>p:not(.eyebrow){font-size:16px}.shops-page .display-title{font-size:clamp(42px,11vw,70px)}.secret-reveal{padding-block:55px}.secret-letter{font-size:18px}.secret-punchline{font-size:23px}}

.shop-collection>div{min-width:0}